by Dwight Wayne Coop
Monterrico is changing, but into what? One can almost imagine
thousands of migrating Pacific turtles waiting with bated breath offshore for
the answer. Still a fishing village but already a resort bathed in sunlight
and the white-noise lullaby of the surf, Monterrico has the distinction of being
inside a nature reserve set aside largely for ocean-going chelonians. Today
this town in a coastal plain — ironically named “Rich Mountain”
— stands at an evolutionary crossroads.
One route is the one cut by Cancún, which today is measured
only in the vertical as its Mammon towers rise from the waterline like a bizarre
mirage. In a Cancunized Monterrico, the turtles would have to flip-doddle into
chandeliered lobbies to paw futilely at cut-pile carpet in search of a nest.
Then there is Puerto San José, west of Monterrico.
Here, the inhabitants — to slake short term necessity — make the
shoreline too dangerous for turtles even to approach. Between “gotta-dime-mister?”
and “what’llyou- have?” it’s open season on turtle eggs
and the turtles themselves.
Is there a middle road that leaves gilded overdevelopment
by one wayside and slummy seediness by the other? Who could guide Monterrico
on such a path?
Monterrico’s thousand souls do not comprise an entity;
the village is an appendage of a municipality whose seat is 40 kilometers beyond
its caiman-patrolled canal. There are no city fathers, no chamber of commerce
and no public relations department in this sleepy tip of a sand spit whose sandy
streets look like they have been pounded by a Star Wars land-speeder en route
to glitzier locales. Stroll them and you are struck by Monterrico’s paintless
cinder-block domesticity, which is ampli- fied by the specter of looming transition.
If leadership were to come from anywhere, it would have to
be from the town’s sole economic resource, its 18 hotels. These range
from sub-basic to three-star, and there is competition among them. But the vacuum
has forced them to fill it with an association that speaks — and acts
— for the community.
“Most hotel associations,” says Californian Sidney
Eschenbach, recently elected president, “are about promotion. But we are
about protection. Monterrico needs no promotion; it’s already known for
its beautiful [setting]. We need to protect it from too much success.”
Visitors arrive on a ferry that cruises past banks of red
mangrove, stalked by resplendent white herons, jabbing the water with lightning
reports when they spot a fish. It is they — and the turtles and other
fauna — that the new association wants to protect. The association is
more a movement than a commercial alliance.
“That’s why we chose Ola Verde (Green Wave) as
our association name,” says member Thomas Stutzer, although for legal
purposes they have a longer, lusterless name. Members hail from Guatemala, the
United States, Germany, Italy, Spain, Switzerland and New Zealand.
Two issues top Green Wave’s agenda: security and trash
collection. Security is not yet a major concern, in part because Monterrico
is an island and therefore requires more get-away planning than most bandits
care to make. Nonetheless, the nucleus of a security force will deploy a fortnight
before Semana Santa.
“We will be ready for the [expected] increase of ecotourism,”
Eschenbach says. To fund this and other projects, Green Wave will tax itself
and its clientele. “We’re hotels,” he adds, “so each
month, every hotel will contribute an amount equal to a one-night stay in one
of its rooms.” Additionally, during Semana Santa, everybody will charge
guests a special fee of Q5 per person. “But we’ll give our guests
a written explanation. I think they’ll understand. And it’ll be
one way to let [the public] know what we’re doing to keep Monterrico a
place they’ll want to return to — with their families.”
Trash collection is another matter; Monterrico’s biggest
fly in the ointment is its excess of litter. Many locals help by keeping their
own property neat, and keeping the main drag (such as it is) well swept. But
too many other people are not on board.
“At the end of the day,” Eschenbach laments, “we
still have to hire someone to collect garbage.” But it will not stop there;
the hotels can now struggle as one for the source-reduction of litter. Breweries,
for example, are on notice that no one on the island will sell beer in non-returnable
bottles. “If Brewery A doesn’t
like this,” Eschenbach says, “then we’ll see what
Brewery B says.”
Green Wave’s solidarity also enables a united
attack on other problems that could derail
Monterrico from its charted path, such as subprofessional
tour guides. Monterriquenses can
earn money by offering pole-rafting tours of the
reserve’s labyrinthine mangroves; but the guides
need protection, too.
“There are too many guides,” Eschenbach says,
“in fact, there are whole groups. No matter how
little a guide charges, there’s always someone
desperate enough to undercut him by another
Q5. So they do anything to find business, like
come into our hotels and pester our guests. And
they don’t take no for an answer.”
Green Wave wants to certify the guides and
standardize their fees. The price of a tour will go
up, but this will benefit everyone — including
tourists.
“If the guy knows he’s only getting Q15 for
something worth twice that,” Eschenbach
warns, “then don’t expect him to give you the
deluxe tour. He’ll get you back as quickly as he
can to find the next cut-rate customer.”
Where will Monterrico be in five years?
“Exactly where we take it,” asserts Eschenbach.
“If we wait for consensus among ourselves, the
bureaucracies, the reserve wardens, the tourism
commissioners, it’ll never happen. The crowd we
really want won’t come. Nor will the turtles.” •